Services

There are many levers. The system must stay coherent.

A mission can focus on one precise block or cover several layers of the growth system.

Packaged offers

Missions that are easier to understand before a proposal.

Each offer keeps a clear scope: problem handled, indicative duration, deliverables and expected proof. Pricing is still defined after diagnosis to avoid generic promises.

1 to 2 weeks

Tracking & Profitability Audit

To make decisions reliable before touching budgets.

Prioritized measurement plan
GA4/GTM/pixels/CAPI audit
Margin, CAC and contribution read
Impact-ranked correction plan

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30 days

30-Day Paid Growth Sprint

To restructure media accounts and restart a clean testing cycle.

Account and campaign audit
Creative and audience plan
Budget and scaling scenarios
Weekly steering rituals

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2 to 4 weeks

CRM & Automation Setup

To better convert leads, buyers and commercial signals.

Lifecycle mapping
Priority segments
Follow-up workflows
Revenue, quality or pipeline measurement

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Monthly cadence

Fractional Growth Lead

To add senior growth direction without hiring immediately.

Project prioritization
Acquisition, data and CRM arbitration
Decision rituals
Team transfer

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By mandate

Agency Partnership

To support an agency in paid media, tracking or strategy under white label.

Discrete diagnosis
Strategy and execution support
Client-ready documentation
Confidentiality frame

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Paid Growth

Problem: Media spend increases without a reliable view of margin, CAC and customer quality.
Target: E-commerce leaders, marketing teams and teams steering Meta Ads or Google Ads.
Intervention: Audit, restructuring, creative strategy, test plan and scaling scenarios.
Indicative duration: Defined after diagnosis according to channel count, data volume and validation capacity.
Expected proof: Decisions connected to margin, CAC, customer quality and the observed period.

Deliverables

Account and structure diagnosis
Creative and audience test plan
Budget, margin and contribution steering frame
Documented scaling recommendations

Prerequisites

Media account access
Clarified business goals
Margin or average order value data available

Tracking & Data

Problem: Dashboards contradict each other and attribution feels more certain than reality.
Target: Teams relying on GA4, pixels, CAPI, tags, CRM or dashboards to make decisions.
Intervention: Measurement plan, event governance, GA4/pixels/CAPI audit and attribution limits.
Indicative duration: Defined after diagnosis according to tracking debt and connected tools.
Expected proof: Consistent events, known sources, explained gaps and decisions less dependent on one number.

Deliverables

Prioritized measurement plan
Event and source mapping
Tags, pixels and CAPI audit
Decision dashboard with documented limits

Prerequisites

Analytics and tag manager access
List of key conversions
Known site and CRM architecture

CRM & Automation

Problem: Demand arrives, but follow-ups, segments and commercial signals do not convert enough.
Target: Marketing-sales, e-commerce and service teams wanting to better use leads and customer bases.
Intervention: Segmentation, scoring, nurturing, lifecycle scenarios and marketing-sales integrations.
Indicative duration: Defined after diagnosis according to CRM, volumes and existing workflows.
Expected proof: Better-qualified demand, traceable follow-ups and measured impact on revenue, repeat purchase or pipeline.

Deliverables

Lifecycle mapping
Priority segments and signals
Follow-up and nurturing scenarios
Quality, revenue or pipeline measurement

Prerequisites

CRM or email tool identified
Contact data access
Known consent rules

Growth Systems

Problem: Each campaign almost starts from zero and learnings are not compounded.
Target: Leaders and teams who want a durable experimentation cadence.
Intervention: Experimentation backlog, governance, review rituals and decision documentation.
Indicative duration: Defined after diagnosis according to team maturity and decision cycles.
Expected proof: Shorter time between idea, test, decision and transferable learning.

Deliverables

Prioritized backlog
Impact, confidence and effort frame
Review rituals
Learning and decision log

Prerequisites

Explicit growth goals
Named internal owners
Access to data needed for arbitration

Conseil & Strategy

Problem: A complex decision, transformation or lack of senior support slows growth.
Target: Founders, marketing leaders, executive teams and partner agencies.
Intervention: Senior diagnosis, roadmap, marketing leadership support or white-label partnership.
Indicative duration: Defined after diagnosis according to the decision and support level expected.
Expected proof: Clearer decisions, clarified responsibilities and a realistic execution trajectory.

Deliverables

Strategic diagnosis
90-day roadmap
Documented priorities and risks
Collaboration frame or agency partnership

Prerequisites

Shared business context
Decision makers available
Confidentiality scope clarified

Commercial frame

Scope comes after diagnosis.

Each proposal defines the problem, deliverables, prerequisites, the team’s role and the indicative duration. No generic price is shown before the context is validated.

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